At this year’s Paris Auto show, the relatively-newly-appointed CEO of Lotus Cars embarked on a $1.2 billion rebranding of Lotus, hoping to transform the small engineering firm that happens to make cars into a credible automaker that happens to be really good at math. �That CEO would be Dany “I’m not a car guy” Bahar,...
Read More...Source Related Photos Ben Townley Source: Gareth Swanepoel Source Videos Francis Cufi Source Related Photos John Cooper
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